
Jason Patrick
Personal Profile
Biography

Hello, I'm Jason Patrick, a Marketing student at Texas Tech interested in sports marketing, analytics, and digital strategy. I’ve developed skills in Excel, Salesforce, and project research through academic and project work. I’m motivated by solving problems, learning new tools, and making an impact. In my free time, I enjoy sports and personal growth projects.
Elevator Pitch
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Interests/More about me.

Something important to know about me is that I’ve always been passionate about sports, especially hockey. I truly believe the NHL is one of the greatest sports leagues in the world, but its marketing has struggled to keep up with other major leagues, limiting its growth and overall viewership. That’s a big part of why my dream is to work in sports marketing or social media marketing for the Dallas Stars or any NHL team.
Below is a good read that highlights the marketing issues in the NHL.
My Journey
Education & Experience
Degree
BBA in Marketing from Texas Tech University
I hold a Bachelor of Business Administration in Marketing from Texas Tech University, where I developed strong critical thinking, communication, and analytical skills that support my career goals.
Career
Future Aspirations
My future goal is to work in sports marketing, with a focus in marketing research for the NHL.

